SMGT 440: SPORT BUSINESS ANALYTICS
Spring 2024 · Section 001 · CRN 22547
In this age of Big Data, employees must be tech savvy with a strong background in computer and statistical analysis. Sport Business Analytics calls for special approaches to marketing and pricing. This course is designed to introduce the students to techniques that will allow for productive sport business analytics.
- Credits
- 3
- Instructors
- Hua Gong