MGMT 769: AI FOR CUSTOMER ANALYTICS
Fall 2026 · Section 001 · CRN 15290
This course introduces AI tools for large-scale customer text data to draw customer insights. Through this course, students will be introduced to methods such as word embeddings and generative AI (Transformers), and apply these methods across different customer analytics applications such as examining customer topics and generating product insights. Recommended Prerequisite(s): MGMT 665 or MGMT 679
- Credits
- 1.5
- Instructors
- Piyush Anand